brand & web design

the process

1 strategy

My process starts with getting to know you & your business, goals, and so on. A series of questions over a discovery call & exploring imagery helps guide me in the right direction for your brand and see your vision.

4 site mockup

Before starting on an official website online, I use Adobe XD to share & collaborate on a website design mockup. This gives us plenty of time to discuss the website elements, layout, pages, and functionality.

2 vision

Through collaboration & a presentation of design concepts, we'll be able to narrow down the right look & feel for your brand. I'll use custom illustrations, fonts, color palettes, and more to bring your brand to life.

5 web development

Once you've approved the website mockup & love what you see, I'll make that mockup into a real, functional site that you'll use after launch. This is what will be connected to your domain and hosting site.

3 brand finale

Once you've reviewed + approved the designs, I'll put everything together into a branding book. With this, I'll guide & define how and when to use your logos, colors, fonts, and patterns across both digital & print collateral.

6 launch

Finally, we've created the brand and site you've dreamed of! Now it's time for the launch to make your site live. I'll transfer all ownership to you and make any last minute changes if needed + provide basic training.

branding & web design package

includes:

branding portion

includes:

web design & development portion

investment: $1,500-2,500

6-8 weeks depending on project

add-ons (optional):

recent work

chattown
candles co.

brand & web design

the process

1

strategy

My process starts with getting to know you & your business, goals, and so on. A series of questions over a discovery call & exploring imagery helps guide me in the right direction for your brand and see your vision.

4

site mockup

Before starting on an official website online, I use Adobe XD to share & collaborate on a website design mockup. This gives us plenty of time to discuss the website elements, layout, pages, and functionality.

2

vision

Through collaboration & a presentation of design concepts, we'll be able to narrow down the right look & feel for your brand. I'll use custom illustrations, fonts, color palettes, and more to bring your brand to life.

5

web development

Once you've approved the website mockup & love what you see, I'll make that mockup into a real, functional site that you'll use after launch. This is what will be connected to your domain and hosting site.

3

brand finale

Once you've reviewed + approved the designs, I'll put everything together into a branding book. With this, I'll guide & define how and when to use your logos, colors, fonts, and patterns across both digital & print collateral.

6

launch

Finally, we've created the brand and site you've dreamed of! Now it's time for the launch to make your site live. I'll transfer all ownership to you and make any last minute changes if needed + provide basic training.

branding & web design package

includes:

Initial consultation (call or in-person), Pinterest homework, and comprehensive questionnaire to get to know you.

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Mood Board (Inspiration & Imagery)

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Development phase & creative plan with a timeline

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Custom Color Palette

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Logo Design Package (primary logo, secondary logo, brandmark, and custom illustrations)

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3 Rounds of Revisions for Logo Design

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1-2 Brand Patterns

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Typography System (2-3 Brand Fonts)

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Brand Style Book - explains how and when to use designs and brand elements for best practice.

branding portion

includes:

web design & development portion

Website Content (copywriting, layout, sections, etc.)

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4-6 page custom website design

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Custom site mockup built in Adobe XD

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Domain setup & hosting account setup assistance

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Custom color palette & brand fonts

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Website development on hosting site (Wix, Squarespace, or Shopify)

Mobile site responsiveness (phone and tablet layouts)

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Pre-launch meeting to walk through each part of the site and make any last-minute changes

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1 month of website maintenance

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Walkthrough video on the basics of how to use the site and make updates as needed

investment: $1,500-2,500

6-8 weeks depending on project

add-ons (optional):

Packaging Design (boxes, envelopes, tags, labels, etc.)

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Business Card Design (per version)

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Additional pages for website

Web Design Only (use existing branding & brand files, no branding services needed)

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Brand Photography - Portraits

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Product Photography - Lifestyle or Studio​

recent work

Packaging Design (boxes, envelopes, tags,
labels, etc.)

Product Photography - Lifestyle or Studio